It measures (in old money) 9.5" x 7.3" and the illustrations are by the famous Scottish cartoonist 'Arthur Ferrier'. The publisher is R.Sculthorp & Co. (1934) Ltd. of Blackfriars House, New Bridge St. London. E.C.4. They were advertising novelties manufacturers, bakelite novelties manufacturers, celluloid printers & manufacturing stationers. It would seem that they ceased trading mid-1960's.